Siren Communications is thrilled to announce two new client wins; Karma Sanctum Soho Hotel, run by rock ‘n’ roll hotelier Mark Fuller and his wife Sherene Fuller, and meal delivery service My Local Kitchen, delivering fresh meals from top Michelin Star Chef Garry Hollihead.
Located in vibrant Soho, nearly half a million has been spent on Karma Sanctum Soho, including; renovating the bedrooms, rooftop, restaurant and the addition of a new members club - Inner Sanctum due to open in August. Its new casual dining, Japanese-inspired restaurant, ‘Wild Heart Bar & Shokudo’ has just opened with culinary legend and three-time Michelin Star Chef Garry Hollihead at the forefront, bringing bold, sharp and refreshing Japanese flavours, whilst using the best of local, British ingredients.
With Siren’s expertise and knowledge, the team has put together a strategy to re-launch the hotel into the UK market post lockdown. It supports the visibility and growth of the business, while building media relations and excitement around the newly renovated hotel.
Founded and created during lockdown, My Local Kitchen offers a simple three-step process to consumers looking to order freshly prepared dishes to heat up and serve at home. Made from scratch and fresh to order, all quality, stand out dishes are sustainably packaged and prepared within Southwest London - making them a smart and environmental choice for the residents of Barnes and its neighbouring communities.
Garry Hollihead joins My Local Kitchen as its culinary director and, over the course of his career, has won three Michelin stars at previous restaurants, including L'Escargot in Soho.
Siren has been tasked with developing and executing a marcomms launch strategy that focuses on community management, brand positioning and awareness for My Local Kitchen whilst supporting in strategic business development for the brand.